Dr. Fabiana Claure shares her journey as a musician, emphasizing the need for musicians to break free from traditional models tying them to time-for-money exchanges within their music business.

Dr. Claure’s Musician’s Profit Umbrella framework aims to help musicians monetize knowledge, not time. With a focus on time freedom, this podcast promises guest speakers, strategies, and tools to guide musicians in building sustainable businesses.

Also in this episode:

  • Opportunities for musicians to leverage technology and shift towards monetizing knowledge rather than time.
  • Adopting a business mindset and leadership strategies for musicians.
  • Musicians can build businesses that operate on autopilot, freeing them from the constraints of specific locations, schedules, and traditional income models tied to live performances or one-on-one lessons.
  • Unconventional revenue models that don’t rely solely on traditional music career paths.
  • Fabiana’s journey of transitioning from a musician to an entrepreneur.
  • How musicians can integrate their creative pursuits into a business model that allows for time freedom, location freedom, and financial stability.

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About Dr. Fabiana Claure

As a concert pianist, and former University professor turned 7-figure entrepreneur, Fabiana has helped thousands of musicians create scale their businesses while also winning back their time to focus on what matters most to them.

Prior to becoming a business strategist for musicians, She co-founded a nationally-featured music academy in 2011 called Superior Academy of Music®, and since 2016, she and her husband have managed it remotely across the country. By putting her business on autopilot, not only has the business benefited from them being able to work ON the business rather than IN the business, but it has also grown in efficiency and profitability.

Fabiana was the Founder and Director of the University of North Texas Music Business and Entrepreneurship Program for five years from 2016-2021. In this role, she spearheaded the creation of a major initiative that helped musicians launch their own businesses, win tenure-track University teaching positions, and gain arts administration jobs. The program was ranked among the top 15 music business schools in the country by Billboard Magazine during the entire 5 years she was leading it. She’s also maintained an active performing career playing in venues nationally, internationally, and virtually.

In 2020 she launched her signature online business mentorship program, using her Musician’s Profit Umbrella® method, which helps musicians all around the world package their skills into an online brand that allows them scale their businesses while also winning back their time. Her clients have been able to create six-figure income streams, 10x their revenue, step out of overwhelm and burnout, and design a completely new way of living.

In 2021, she took the entrepreneurial plunge and quit her full-time University job in order to focus on creating a lifestyle that embraces ease and flow, free from burnout, and that allows her to focus on her coaching business, her performing/speaking career, her family, and her overall state of wellbeing. She now help musicians unify their skills and scale their online music businesses to create rapid financial expansion and purposefully design their lives in alignment with their values and lifestyle goals.

Time, Money, and Music: A Paradigm Shift for Musicians And Their Music Business

Musicians Creating Prosperity: A Music Business Guide To Freedom