Ignite Your Limitless Life Through Financial Empowerment and Creative Fulfillment

12-month business coaching program for musicians, music educators, and arts leaders
Enrollment is now open. Limited Spots Available.

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Launched her online group cello program and made 25K in 3 months while working fewer hours

“I just made 101k this year with the help of Fabiana Claure! I am celebrating the support of Fabiana Claure, coach extraordinaire, and trusting in her to help me to work daily to access and nurture my musician entrepreneur persona.”

Marcie Brown, Founder of The Cello Guru

Launched her online piano improvisation program, quadrupled her rates and quit her job after 25 years of teaching in a music school.

“I’m so much happier thinking that I have a plan for the future. I wanna thank Fabiana and also encourage everyone to think that this is possible for you have a better life where you work a lot less and where you feel that you’re valued.“

Josee Allard, Workshop Facilitator and Founder of Creative Music

Erin went from teaching 14 hours a week to 1 hour a week while grouping her students, raising her rates, and winning her time back.

“I’ve already exceeded my annual teaching salary, like by a great deal. And that’s just with my online program, my in-person program right now is on track to make more than $20,000 for one hour of teaching a week. I should also note that I did not lose a single student and in fact, I have nine new clients in my group program. It’s a very, very worthwhile investment.”

Erin Brophey, Director and Founder of Oboe Path

Doubled his income and went from teaching 18-20 hours to 5 hours per week

 “Going from pretty much eighteen/twenty hours to five hours is just amazing. There are several things that are possible for me now. I’m gonna now be able to focus more on marketing and doing it the right way.“

Deigo Alonso, Founder of Diego Alonso Music

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Are you a musician, or any other type of creative, educator, or arts leader, wanting to create new income streams while also balancing your work, artistic career aspirations, and family life?

Would you like to expand your impact and reach a larger, more global community?

Are you frustrated with the limitations of your work situation and wonder how you could do things differently and more efficiently to become more prosperous – while also being able to incorporate your creative, artistic, and personal interests?

Odds are that if you are reading this, you are a high-achiever and highly driven person looking for better ways to live your life.

You’ve been able to achieve incredible success and want to reach the next level without having to put your nose to the grind and push through in order to get results.

You may wonder if there are better ways to create financial abundance without experiencing burn out, overwhelm and having to sacrifice your artistic dreams or family life.

 

Fabiana Claure has been featured in

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What if the way you got to this point in your life is not necessarily the way you will get to the next? Something needs to change.

I understand.

If you’re anything like most musicians in this world, chances are you’re thinking …
“You can’t have a music business that feeds your artistic soul AND makes money – that’s just not how the world works. So I’ll always have to choose one or the other – and never be fully satisfied.”

I get it, of course. That’s what the music industry has taught us all to believe for so long – and it keeps us controlled and trapped in low-paying, soul-destroying jobs, because we don’t believe there’s any other way to make a living as a musician–entrepreneur.

I’ve experienced first hand how challenging it can be to balance artistic, professional, and personal pursuits.
Even though I had been a pianist all my life, as I completed my doctoral degree and became a business owner, and later a mother, I found myself in moments where my artistic side took a backseat.

I was pursuing a highly successful career but was overly consumed by my business and could not find a justifiable way to create artistic projects that would align in synergy with my entrepreneurial endeavors.

There was something missing. This caused me great sadness, burnout, and even grief for a life that once was active as a performing musician.

When I delegated my music academy and became a University music entrepreneurship educator, I helped hundreds of musicians build businesses and pursue their dream careers. In the process, I discovered how to change my reality to be able to fulfill my own artistic, professional, personal, and financial goals.

I was able to bring back my artistry in a way that became an integral part of my life, my brand, and my business.

The best part of it was that this approch helped me be more efficient and flowing in my professional activities while also enabling me to create new income opportunities!

The truth is, the world is changing. The gatekeepers of the classical music industry no longer have the control – access to music performances and teaching is longer in their tight grip.
And that means there are worlds of opportunities opening up for you to get out there and not only create the kind of music business that lights up your creative spirit …
But also connect directly with people who are crying out for your genius, and will happily pay for it…!

I’m here to tell you there IS a way to build a profitable music business that also feeds your artistic soul.
And the quickest way to get there is with my Musician’s Profit Umbrella® program .

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Made $22,000 after 1 month of working with Fabiana

“This has been life changing. Every day that you delay not doing the program is the day that you’re losing money. Now that I’ve seen the success just in the short amount of time and the possibility of is are endless. And it’s it’s it’s really exciting to be thinking about these bigger dreams and bigger goals that I couldn’t think of before. Every day that you delay not doing the program is the day that you’re losing money.”

Renee Delescavage, Founder of Renee’s Music Studio

Launched her online piano improvisation program, quadrupled her rates and quit her job after 25 years of teaching in a music school.

“I went from working from 60-70 hours a week to 20-30! I can foresee a new life for myself. That I can actually make a life that’s healthier and not full of burnout. I am able to see tangibly that I am happier. That has been really powerful. This was a bit out of my comfort zone. But I absolutely have grown from it. I’ve grown as a person, my business has grown, my vision has grown. So those are the things that are really possible.”

Dawson White, Founder of Aspire Music 

Launched her online voice program and made $7500 with her first three students from India while working fewer hours than she had ever in her life

“This program is so good. I can tell you it’s been really helpful for me to build my business, but also making that mind shift and not really thinking one on one all the time, but thinking how you can make a holistic change in a student.”

Deirdre Lobo, Founder of Ovima-Global

Launched her online piano improvisation program, quadrupled her rates and quit her job after 25 years of teaching in a music school.

“It’s a wonderful place to be. And you will just continue to find those things that will continue to resonate with you in this program and taking any time you’re on it is such a wonderful job of taking you step by step in finding what you need to bring out the best in you as a musician with these new and more efficient and higher goals.

Allysa Packard, Founder of Allysa Packard Voice Studio

What if you could incorporate your artistic projects into your business activities so that you can achieve both financial freedom AND creative fulfillment?!

How I created a brand umbrella that brought me financial freedom and creative fulfilment.

I achieved most of my career milestones by embracing all the different areas of my personal and professional life and designing a “brand umbrella,” which allowed me to create a unified sense of identity and create new income opportunities.
This program allowed me to co-found a multi-six-figure business called Superior Academy of Music ten years ago, where I created a program to help empower students through music education.

It also enabled me to effectively position myself in the academic job marketplace and to be appointed Founder and Director of the University of North Texas Music Business and Entrepreneurship program.

In this role, I spearheaded the creation of a major initiative that helped musicians launch their own businesses, win tenure-track University teaching positions, and gain arts administration jobs. Under my leadership, the UNT Music Business and Entrepreneurship program earned national recognition by being ranked among the top 15 music business schools by Billboard magazine for 4 years in a row.

Designing my brand umbrella also allowed me to keep my artistic side alive by creating several projects that blended my various interests and personal background, such as “A Piano Journey Through Latin-America” and most recently a multimedia lecture-recital called “Women as Musician Entrepreneurs.”

Using this approach, I’ve also helped my coaching clients develop their businesses through a renewed sense of artistic inspiration that led to action and positive results reflective of their full beings.

Because of what I’ve been through and the lessons I’ve learned along the way, I’m now on a mission to help musicians and arts leaders become artistically and financially empowered to pursue a career path that inspires them while positively impacting those around them.

All these experiences led me to create my signature blueprint called The Musician’s Profit Umbrella®, a transformational experience that helps musicians clarify their vision, unify their strengths, and create new income so that they can enjoy a financially-empowered, artistically-fulfilled, purpose-driven, and family-centered life.

  • Through the Musician’s Profit Umbrella®, I’ll guide you and offer you personalized support to effectively structure yourself and/or your organization around a larger all-encompassing brand umbrella.
  • Using innovative, scalable online music business models and forward-thinking industry trends, I’ll teach you key business principles and show you how these apply to the context of music and a career in the arts.
  • I’ll also share specific tools and resources to help you understand and discover how this brand umbrella can facilitate a deep transformation for yourself as well as for your audiences or clients
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This is the entrepreneurial approach from which I’ve designed my life, and from which I help my clients design theirs.

Introducing

The Musician’s Profit Umbrella® Group Program

A transformative 12-month experience for creating new income by clarifying your vision and uniting your strengths so that you can enjoy a financially-empowered, purpose-driven, artistically-fulfilled, and family-centered life.

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When you complete this program and have created and implemented your very own Musician’s Profit Umbrella®, you will be in a place where you finally understand how the various facets of what you do and who you are can become assets and allow you to create new income while also significantly freeing up your time.

You’ll be able to enjoy living in a reality where not only are you helping others through your expertise, but you’ll also be constantly learning and growing through your business and through your pursuits of creative and artistic projects. You will be able to dedicate quality time to your family and kids, without having financial worries that don’t let you be truly present.

You’ll have developed the skills and mindset to enable you to reiterate this blueprint in as many versions of your Musician’s Profit Umbrella® as you’d like to. You’ll understand the steps needed to turn a concept into reality and to develop a robust business infrastructure behind any idea that you may wish to develop later on.

Generated 18000 in less than 3 months and went from 25 hours of teaching to 3 hours per week

“And so I realized that I have a great amount of value to offer to them just like Fabiana had a great amount of value to offer to me because just like, you know, just like my students trying to guess what the judges aren’t wanting. Instead of it being a burden, there is a blessing to them, and they’re excited for me. I have now created a six month course, and I sold high ticket clients, and I much more fulfilled have more time for singing and my family.”

Raquel King, Founder of King Classical NWA

Generated $18,000 in less than 3 months and went from 25 hours of teaching to 3 hours per week

“I feel like the last three, four years, all I’ve been doing is teaching, and I’m excited to have more time to play and explore my own musicianship. I’m starting a few less pressure from my from my living situation, I have it feels like more, creativity, more room to think about bigger thing you know, other things, and I’m not just, like, in this little little box. It’s given me, like, a whole, you know, world of possibilities, and I think that’s that’s a huge takeaway for me.”

Holly Gramlich, Owner of Ms Holly Violin Studio

Alicia launched a $3000 mentorship program for aspiring University of Music students.

 “Lo and behold, she kind of blew me out of the water. It was just that process of having the material and the the vault of knowledge available to me that made things become clearer. It feels like it was really good decision and just I would say, trust your gut, and you can certainly trust this program.”

Alicia Randisi-Hooker, Owner of Cello Leap Studio

Creates a Life of Freedom and Fulfillment

“My family lives on the other end of the country, and I am able able to work really while I’m with them . I don’t have to, take leave or, have a big break. And then that also would allow me to travel more to, concerts and and conferences as a composer. This has really helped me see where I am overscheduling myself, doing things that I really should be delegating, and really focusing on what do I do well.” 

Dawn Sonntag

Exploring new possibilities

I believe in a new reality where through all the challenges we are living as a society today, musicians can take inspired action that creates artistic and financial opportunities for themselves.
Through my work and experience as a pianist, educator, entrepreneur, and business coach for musicians, I will help you:

  • Unite all the various aspects of your personal and professional life in order to create a more impactful and profitable brand
  • Design a financially empowered life that also incorporates your artistic, creative, and personal interests
  • Balance your current professional and artistic projects in a financially sustainable way, while still being able to support and be there for your family
  • Create a lifestyle and routine in which you feel inspired and challenged on a regular basis, impacting your overall sense of fulfillment⁣
  • Restructure your professional projects and normal schedule to be able to spend more time with what matters most to you
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Could this be for you?

If you are someone who:

  • Pursues many activities as a multi-faceted musician and wants to gain clarity and direction in order to maximize your career potential and financial opportunities
  • Gets excited by the thought of creating an overarching brand that will allow you to unify our strengths, increase your income and artistic fulfillment, magnify the overall impact of your work, while also balancing family life and other personal priorities
  • No longer wants to be caught up in a hamster-wheel lifestyle, and instead is committed to living an artistically-fulfilled, purpose-driven, family-centered, and financially-empowered life.
  • Wants to create more space for self-care and family time in a way that allows you to keep the momentum in your artistic and business endeavors⁣
  • Is skilled as a musician and is willing to explore how your non-musical skills could also be an important asset to help design and execute a career building project.
  • Wants to feel part of a larger community of like-minded musicians and build meaningful relationships.
  • Values feeling a sense of empowerment towards your career and is interested in taking action to accomplish your goals.

Then you may be the perfect fit for my high-end group program!

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Restructured her existing in-person piano program. 10x her semester income earning $40K in 3 months while working 50% less hours

“My bank account is much larger. My income for the fall term has just grown ten times over what it was in the spring. I grew up with a music teacher at home and then I became a music teacher and I just never thought that what you can do with this program can allow you to make so much more money. And if you’re looking for financial freedom, this program will definitely give you that ability.”

Ashley Mekeel

Fanya launched her first high-ticket program, charging $6,000 for 6 months after only 2 months. 

“So just in this 2 to 3 months, I build my business. I have a name and register for the LLC. I’ve created the sales page for it. I’ve designed the program and the course work load for it..”

Fanya Lin, Creator of Peak Performance

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Program details

Enrollment is now OPEN! Limited spots available.
The Musician’s Profit Umbrella® 12-month group program.

Your Musicians Profit Umbrella® experience will include weekly training & inspiration delivered in a combination of:

  • Direct and highly personalized support from me for the entire 12-months
  • An extensive training vault you can learn from at your own pace covering a wide range of topics including online and scalable music business models, marketing, customer research and job-searching strategies, mindset concepts, implementation tools, actionable-steps guides + more
  • Templates and swipe files for rapid implementation
  • Live video group coaching calls 3 x month with me for personalized feedback
  • Monthly implementation sessions for increased accountability
  • Private online group where members can request direct feedback from me on a regular basis and also connect with fellow program members
  • Group community with opportunities for relationship building, collaboration, motivation, and a larger built-in support system
  • Accountability partner for additional learning experiences and greater opportunities for relationship building
  • Bonus sessions with inner-circle guest experts
  • All extra special trainings offered during the course of the program
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Dr. Cara made her first sale in 2 months charging $4,600

“It was a crazy leap of faith…I thought ‘I’ll learn how to create an online business’…I did get all of that, in the 6 month program with Fabiana, but I got so much more. Thanks to Fabiana’s approach to ‘let’s create something that is about all of you, all of your skillset,’ I am bravely ready to step into that world and say this is my authority, what I’m about, and I have something to offer, and I’m ready to serve and support musicians”

Dr. Cara Chowning, Vocal Coach at Ball State University and Owner of In-Tune Artistry

Denise made her first sale in 2 months charging $5000

“What I’ve come to discover and what I’ve since found out about myself is that really we afford anything we want to afford and I just made the necessary adjustments in my own finances in order to pay for Fabiana and to pay for her amazing program and I’m so glad that I did…..Fabiana has been a great sense of support and a great sense of peace because it is a rollercoaster ride when you decide to break out and do something like this.”

Dr. Dennis Ritter

Program  Framework

Phase 1 - Looking Inward and Clarifying Your Purpose

I’ll guide you in creating an internal assessment that will help you clarify your vision, understanding your soul essence, and prompt you to make decisions regarding what to grow and what to eliminate or phase out in your life. We’ll address mental blocks and help reframe your perspective on what can be possible for your career and for your life.

Phase 2 - Looking outward and discovering opportunities

Here I’ll show you how to explore your market and discover problems that need solutions. I’ll guide you into learning how to research existing models and get inspiration from examples of musicians and/or arts organizations who’ve demonstrated the successful results of creating a brand umbrella. You’ll learn how to research the needs of potential clients and understand how to match your skills with true problems for your industry. I’ll guide you in assessing which problems you could tackle through your own business value proposition.

Phase 3 - Designing The Solution

Based on all the findings from phase 2, I’ll help you understand how to solidify what solution you could provide based on the existing options and problem points both for your audiences/clients as well as for yourself. I’ll help you objectively conceptualize what activities could seem most appealing and effective given your unique interests and backgrounds. I’ll guide you in deciding whether your want to create something new or expand on what you are already doing, in a way that creates more exponential growth and impact. You’ll learn how to narrow everything down by creating a brand positioning statement, and a specific plan to begin implementing the execution of the idea or unifying concept. In this phase, you’ll clarify your offering, pricing, timeline, and financial projections.

Phase 4 - Integrating your Creative, Artistic, and Personal Side into your Musicians Profit Umbrella®

I’ll help you understand how to integrate all the different elements of your personal, professional, and artistic identity into your business so that you can create a financial engine that also gives you a reason to continue practicing and developing your artistic projects.

Phase 5 - Implementation and Action Taking

Here I’ll guide you on implementing the action steps outlined in phases 3 and 4 and will continue refining your plan as interactions occur with your intended audiences and clients. Here is where the process becomes more daring as you will be proactively creating the needed visibility to get people around you and to gain attention to your business proposition. I’ll show you how to pursue as many interactions as possible with your intended clients and refine your business plan based on feedback and concerns expressed in these interactions. You’ll be able to fine-tune your plan in order to better address the current problems and needs of your intended audience.

Phase 6 - Putting Everything Together, Reflect and Improve

In this final phase, I’ll help you consolidate everything you’ve created in this experience and review what worked and what didn’t. Together we’ll strategize which elements of the business can stay and which may need to be modified or eliminated. By reflecting, reviewing, and revising what you’ve done and how your umbrella brand was received in the world, you’ll be able to strengthen your business and develop valuable tools to continue your entrepreneurial journey with clarity, purpose, artistic fulfillment, and financial freedom.
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Phase 1 - Internalize

I’ll guide you in creating an internal assessment that will help you clarify your vision, understanding your soul essence, and prompt you to make decisions regarding what to grow and what to eliminate or phase out in your life. We’ll address mental blocks and help reframe your perspective on what can be possible for your career and for your life.

Phase 1 - Internalize

I’ll guide you in creating an internal assessment that will help you clarify your vision, understanding your soul essence, and prompt you to make decisions regarding what to grow and what to eliminate or phase out in your life. We’ll address mental blocks and help reframe your perspective on what can be possible for your career and for your life.

Phase 2 - Investigate

Here I’ll show you how to explore your market and discover problems that need solutions. I’ll guide you into learning how to research existing models and get inspiration from examples of musicians and/or arts organizations who’ve demonstrated the successful results of creating a brand umbrella. You’ll learn how to research the needs of potential clients and understand how to match your skills with true problems for your industry. I’ll guide you in assessing which problems you could tackle through your own business value proposition.

Phase 3 - Integrate

I’ll help you understand how to integrate all the different elements of your personal, professional, and artistic identity into your business so that you can create a financial engine that also gives you a reason to continue practicing and developing your artistic projects.

Phase 4 - Implement

Here I’ll guide you on implementing the action steps outlined in phases 3 and 4 and will continue refining your plan as interactions occur with your intended audiences and clients. Here is where the process becomes more daring as you will be proactively creating the needed visibility to get people around you and to gain attention to your business proposition. I’ll show you how to pursue as many interactions as possible with your intended clients and refine your business plan based on feedback and concerns expressed in these interactions. You’ll be able to fine-tune your plan in order to better address the current problems and needs of your intended audience.

Phase 5 - Improve

In this final phase, I’ll help you consolidate everything you’ve created in this experience and review what worked and what didn’t. Together we’ll strategize which elements of the business can stay and which may need to be modified or eliminated. By reflecting, reviewing, and revising what you’ve done and how your umbrella brand was received in the world, you’ll be able to strengthen your business and develop valuable tools to continue your entrepreneurial journey with clarity, purpose, artistic fulfillment, and financial freedom.

The best part of this

You’ll learn the specific strategies and tools I used over the past 10 years to:

  • create a multi-six figure business that now runs in another part of the country – without me
  • win a University position and place the program on top national rankings
  • create multiple artistic programs and book performances around the country
  • create a six-figure online coaching business for musicians amidst a global pandemic, working a full-time job, and co-parenting my two little boys
  • Integrate my creative and artistic projects INTO my business
  • help hundreds of other musicians do the same
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What sets The Musician’s Profit Umbrella®
program apart?

I’ve been on both sides of the music and business worlds and I know what it’s like to create a professional music career and several businesses, while also raising kids and taking care of my family.

A key differentiator in my program is the fact that I’ve not only learned about these skills by being a professional musician and researching the field of the music business and entrepreneurship, but I’ve also actually experienced what it’s like to start and successfully run a business through my music academy, strategically delegate it to continue running without me, and successfully expand my expertise and impact through a thriving online coaching business.

As a music entrepreneurship educator, I’ve learned how to break down key steps and business strategies in order to effectively teach other musicians how to create their businesses and launch their careers without sacrificing their artistic dreams or family life.

In addition to creating businesses and income opportunities for myself, I’ve also learned how to leverage my expertise in a way that made me stand out and become invited to lead a University music business program.

I’m deeply committed to helping musicians ignite their limitless life through financial empowerment and creative fulfillment.

Yes, I want this!

Apply Here