Fabiana Claure
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The Power of Pivoting: How Musicians Can Embrace Change to Unlock Growth

The Power of Pivoting: How Musicians Can Embrace Change to Unlock Growth

by Fabiana Claure | Mar 13, 2025 | Blog

As musicians, we are naturally creative, adaptable, and passionate about our craft. But when it comes to our businesses, the idea of pivoting—changing direction, redefining our offers, or expanding our brand—can feel daunting. Why? Because we’ve invested years into...
From Scarcity to Success: Linor Oren’s Journey to a Thriving Online Music Business

From Scarcity to Success: Linor Oren’s Journey to a Thriving Online Music Business

by Fabiana Claure | Mar 12, 2025 | Podcast

   In this episode of the Musicians Creating Prosperity podcast, Dr. Fabiana Claure explores the concept of fear through the lens of a personal experience at her son’s baseball game. She discusses how fear is often a learned behavior, influenced by our...
Unlearning Fear: The Key to Scaling Your Music Business

Unlearning Fear: The Key to Scaling Your Music Business

by Fabiana Claure | Mar 5, 2025 | Podcast

  In this episode of the Musicians Creating Prosperity podcast, Dr. Fabiana Claure explores the concept of fear through the lens of a personal experience at her son’s baseball game. She discusses how fear is often a learned behavior, influenced by our...
Why Standard Operating Procedures (SOPs) Are Essential for Scaling Your Music Business

Why Standard Operating Procedures (SOPs) Are Essential for Scaling Your Music Business

by Fabiana Claure | Mar 3, 2025 | Blog

As musicians, we often wear multiple hats—performer, teacher, marketer, administrator, and more. But if you’re looking to transition from being the overworked operator in your business to the CEO of a scalable, thriving music enterprise, then standard operating...
The Power of Email Marketing for Musicians: How to Build and Monetize Your Email List

The Power of Email Marketing for Musicians: How to Build and Monetize Your Email List

by Fabiana Claure | Feb 26, 2025 | Blog

As musicians, we often rely on social media to connect with our audience, share our music, and grow our businesses. However, if you’re depending solely on social platforms to reach your fans or students, you’re missing out on the most valuable asset you can have in...
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