Dr. Fabiana Claure is joined by Christopher Still, the Los Angeles Philharmonic’s celebrated trumpeter, to discuss his journey as a musician and music entrepreneur.

Christopher shares invaluable insights on goal-setting, self-improvement, and the intersection of technology and coaching. Uncover the secrets to overcoming perfectionism and embracing self-worth in entrepreneurial pursuits. Christopher’s diverse interests, including running and beer brewing, add flavor to the discussion. Explore his current projects like Audition Accelerator and Online Business Accelerator, along with a focus on habit coaching. Learn about his time management strategies, emphasizing calendar blocking and prioritization. 

Also in this episode:

  • Diversity of Skills: Christopher emphasizes the importance of diversifying skills for musicians, highlighting his journey as both a renowned trumpet player in the Los Angeles
  • Philharmonic and an entrepreneur with the Honesty Pill brand. 
  • Proactive Time Management: Chris advocates for proactive time management, emphasizing the need to align actions with goals and avoid reactive states, especially for musicians who often operate in response to external cues.
  • Entrepreneurial Journey: His journey involves helping other musicians through online coaching, courses, and building businesses beyond traditional music performance.
  • Overcoming Perfectionism: Musicians should not to wait until everything is perfect before starting a project. Chris advocates for taking action, learning from mistakes, and embracing imperfection on the path to growth and success.
  • Embrace Your Unique Voice and Believe in Its Relevance: There may be many individuals with similar skills, but everyone has a unique voice or perspective.
  • Success is Attainable with Strategic Delivery:  Success is achievable by figuring out how to deliver one’s talents effectively, especially when it matters. This involves strategic planning, breaking down myths about limited opportunities, and understanding the importance of delivering your skills in a way that connects with others, whether in auditions, business pitches, or other endeavors.

Apply for a free Scalable Business Audit at: fabianaclaure.com/connect

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As a concert pianist, and former University professor turned 7-figure entrepreneur, Fabiana has helped thousands of musicians create scale their businesses while also winning back their time to focus on what matters most to them.

Prior to becoming a business strategist for musicians, She co-founded a nationally-featured music academy in 2011 called Superior Academy of Music®, and since 2016, she and her husband have managed it remotely across the country. By putting her business on autopilot, not only has the business benefited from them being able to work ON the business rather than IN the business, but it has also grown in efficiency and profitability.

Fabiana was the Founder and Director of the University of North Texas Music Business and Entrepreneurship Program for five years from 2016-2021. In this role, she spearheaded the creation of a major initiative that helped musicians launch their own businesses, win tenure-track University teaching positions, and gain arts administration jobs. The program was ranked among the top 15 music business schools in the country by Billboard Magazine during the entire 5 years she was leading it. She’s also maintained an active performing career playing in venues nationally, internationally, and virtually.

In 2020 she launched her signature online business mentorship program, using her Musician’s Profit Umbrella® method, which helps musicians all around the world package their skills into an online brand that allows them scale their businesses while also winning back their time. Her clients have been able to create six-figure income streams, 10x their revenue, step out of overwhelm and burnout, and design a completely new way of living.

In 2021, she took the entrepreneurial plunge and quit her full-time University job in order to focus on creating a lifestyle that embraces ease and flow, free from burnout, and that allows her to focus on her coaching business, her performing/speaking career, her family, and her overall state of wellbeing. She now help musicians unify their skills and scale their online music businesses to create rapid financial expansion and purposefully design their lives in alignment with their values and lifestyle goals.


A Music Entrepreneur Needs To Embrace Time Management, Skill Diversification, and Imperfection | feat. Christopher Still

Musicians Creating Prosperity: A Music Business Guide To Freedom